Insights and perspectives
How we think about systems, and what that means for the companies we build them for.
2026-07-25
Beyond Jevons Paradox
Cheaper AI means more AI. That is the first-order effect. The second is that execution costs shape which ideas we let ourselves consider at all — and those costs just moved.
2026-01-28
When everything can be built, the real question is what is worth building
Software has stopped being the limiting factor. What slows an organization down now is not building, but deciding what is worth building.